MEDIA CHOICE

Claire Beale chooses the poster erected on the Marylebone Road to launch BBC Experience, Auntie’s new interactive exhibition based at Broadcasting House: ’Everyone’s trying to do something wild and wacky with posters these days, from smelly ones, to noisy ones, to living ones. This execution is a bit different. A posher version of those old sea-side billboards where you stick your head through and appear as some buxom fishwife, this is a truly interactive ad.’ Media planner/buyers: Emma Lowther, BDDP GGT and Dominic Makin, Primesight; creative: BDDP GGT

Claire Beale chooses the poster erected on the Marylebone Road to

launch BBC Experience, Auntie’s new interactive exhibition based at

Broadcasting House: ’Everyone’s trying to do something wild and wacky

with posters these days, from smelly ones, to noisy ones, to living

ones. This execution is a bit different. A posher version of those old

sea-side billboards where you stick your head through and appear as some

buxom fishwife, this is a truly interactive ad.’ Media planner/buyers:

Emma Lowther, BDDP GGT and Dominic Makin, Primesight; creative: BDDP GGT



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).