Media: Lego signs deal with digital channel Jetix

Lego has signed a deal with the children's digital channel Jetix. The pan-European deal will promote the launch of a new brand called, Lego Exo-Force, and includes a branded three-minute movie featuring the Exo-Force story.

Become a member of Campaign from just £51 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content