Media performance league: 17 Aug

Rank Rank Agency Total Total Net

this last billings billings billings

week week gained lost gained

pounds m pounds m pounds m

1 1 Optimedia 43.0 - 43.0

2 2 Starcom Motive 26.8 - 26.8

3 3 Zenith 24.5 3.0 21.5

4 5 Booth Lockett Makin 19.0 - 19.0

5 6 MindShare 30.5 12.5 18.0

6 4 OMD 21.0 6.0 15.0

7 7 Manning Gottlieb Media 12.2 - 12.2

8 8 MediaCom 11.0 - 11.0

9 9 MediaCom (North) 5.0 - 5.0

10 10 Total Media 4.0 - 4.0

10= 17= Hooper Galton 5.0 - 5.0



Topics