MEDIA: FOR THE RECORD

The magazine publishing house, Conde Nast, has appointed three new vice-presidents of Conde Nast International to strengthen its overall management. Nicholas Coleridge, the managing director of Conde Nast in the UK, Giampaolo Grandi, who heads up Conde Nast Italy and Bernd Runge, the president of new markets in Europe/Africa, have all assumed the new title.

The magazine publishing house, Conde Nast, has appointed three new

vice-presidents of Conde Nast International to strengthen its overall

management. Nicholas Coleridge, the managing director of Conde Nast in

the UK, Giampaolo Grandi, who heads up Conde Nast Italy and Bernd Runge,

the president of new markets in Europe/Africa, have all assumed the new

title.



Lever Brothers will sponsor terrestrial TV for the first time through

its washing powder, Radion, which will support ITV’s Stars in Their

Eyes. The sponsorship, which will run for 14 weeks, was negotiated by

MGA and the credits were created by Mustoe Merriman Herring Levy.



The Independent Television Commission has fined Channel 4 pounds 150,000

for breaching its programme code in the documentary, Too Much Too Young:

Chickens. In the programme, aired on 1 September 1997, three sequences

purporting to show rent boys being approached by punters were, in fact,

reconstructions.



Portland Outdoor Advertising has picked up two pieces of business which

are worth pounds 2 million. The company will handle all the business for

the advertising agency, SW, as well as the outdoor buying for Vauxhall

dealerships.



The international glossy fashion magazine, Dutch, launched a UK edition

this week. The bi-monthly fashion title, which is aimed at both men and

women aged over 20, costs pounds 3.99. Advertisers in the first issue

include Chanel, Diesel, Nokia, Levi’s and Armani.



Clear Channel International is to acquire a stake in Golden Rose, the

owner of Jazz FM’s two radio stations, and set up a radio sales

operation. Subject to approval by shareholders and the Radio Authority,

the deal will allow Clear Channel to acquire between 30 and 36 per cent

of the company.



104.9 Xfm has appointed a youth marketing and below-the-line agency, the

Cake Group, which is a joint venture with FFI, Ideas Exchange, Trinity

Street and Eat 1000. Activity will focus on festival sponsorship, brand

partnerships and PR events to raise awareness of the station and build

listenership.



IPC’s Loaded will promote Channel 5 in its April issue. A free video

covermount features out-takes from Channel 5’s Sunset Beach as well as

footage of the Loaded editorial team, while a gatefold cover shows the

eight female stars of the show. Loaded’s publisher, Adrian Pettett,

said: ’Channel 5 is the perfect partner for Loaded in that it shares the

same irreverent attitude to this type of marketing initiative.’



The Financial Times began a campaign this week to boost circulation and

emphasise the lifestyle, leisure and arts coverage of its weekend

section. The ads, created by Delaney Fletcher Bozell, will run on

96-sheet posters and six-sheet panels in Tesco’s stores. Four executions

use the tagline: ’And you thought we only covered business.’



Three advertisers have signed up to sponsor programmes on the Granada

Sky Broadcasting channels, Granada Men and Motors, Granada Breeze and

Granada Plus. The games publisher, Eidos, will sponsor Football Feva on

Men and Motors for 12 weeks, while the petcare brand, Novartis, is

backing the Pet Show on Granada Breeze. Nicorette will sponsor national

No Smoking Day on all three GSB channels on 10 March.



Kelvin MacKenzie, the chairman of Talk Radio, accused the BBC of

’anti-competitive behaviour’ in keeping Talk’s listings out of the Radio

Times. In a letter to the Office of Fair Trading, MacKenzie says: ’The

idea that our audience of two million listeners is too small to warrant

Talk’s listings being carried sits uneasily with the fact that the

publication gives space to such giants of broadcasting as Radio

Norfolk.’



Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).