IPC has revealed that its new glossy homes magazine, provisionally
titled Project Rose, will be called Living etc and go on sale on 6
March. The magazine will cost pounds 2.40 and is aimed at 25- to
35-year-old women. Described by its editor-in-chief, Sally O’Sullivan,
as ’fresh, modern and now’, Living etc hopes to gain a settledown
circulation between 100,000 and 150,000. Sarah Bravo, deputy editor of
Ideal Home, will edit the new title, which will be supported by an
advertising campaign created in-house.
The Guardian Media Group has teamed up with the Dutch production
company, Endemol Entertainment, to create a new production and
distribution joint venture through GMG’s TV production arm, Broadcast
Communications. Endemol will use Broadcast Communications for all its UK
TV production, and GMG will gain access to Endemol’s international
distribution network. Bob Phillis, chairman of Broadcast Communications,
will become chairman of the restructured company, and Endemol’s
chairman, John de Mol, will join Broadcast Communications’ board.
The two new heads of the Outdoor Advertising Association are the former
Tory MP, Matthew Carrington, and the former Express Newspapers research
and development director, Iain McLellan.
The Sports Illustrated Swimsuit Issue, a US publishing institution, is
to be launched in the UK this spring. Highbury House Communications has
been granted a licence to publish the annual issue, which features the
world’s top models in swimsuits. Published on 2 April, the UK issue will
cost pounds 2.95.
Country Music Television is to shut down across Europe from 31 March
after suffering annual losses of dollars 10 million over the past two
years. Staff in CMT’s UK office will be made redundant. A review
suggests that CMT’s output should be replaced by branded programming
blocks distributed by cable, and distribution of these is now in
The Independent Television Commission has announced that Channel 4 is to
pay out pounds 89.9 million to Channel 3 licensees, as required under
the 1990 Broadcasting Act, which states that if Channel 4’s revenue
exceeds 14 per cent of the total TV qualifying revenues (ITV, Channels 4
and 5 and S4C), 50 per cent of the surplus is paid to Channel 3
Capital Radio has launched an online recruitment service in conjunction
with PeopleBank. JobFinder, available on CapitalFM.co.uk/JobFinder,
complements the station’s existing service which allows employers to
advertise a job vacancy through daily on-air slots. Job seekers can
register their CV in confidence and search for jobs by sector, location
Northcliffe Newspapers has appointed a main board director to lead a
drive into electronic publishing. Steve Batch, managing director of
Northcliffe Electronic Publishing, has been at Northcliffe for 14 years,
and is a former president of the Newspaper Society.
Zenith Media has been awarded the Music and Video Club business by
Kingfisher, which is set to spend in the region of pounds 3 million on
television and radio advertising this year. The account was previously
held by Roose & Partners.
The auction for Melody Radio has turned into a two-horse race between
Scottish Radio and Emap. Chrysalis, which was hotly tipped to win the
pounds 20 million station, was outbid in a competition which is believed
to have pushed the Hanson-owned Melody’s price up to pounds 25 million.
Analysts predict that the final price could top pounds 30 million, and
that the winner will have to ’pay through the nose’.