MEDIA: FOR THE RECORD

The Audit Bureau of Circulations has appointed a new director of its business-to-business division. Jan Pitt, publisher of CMP Media’s title, Information Week, took up the position this week. ABC’s chief executive, Simon Devitt, said: ’Her deep understanding and skills across all the publishing disciplines will be vital in creating a very successful business-to-business division.’

The Audit Bureau of Circulations has appointed a new director of

its business-to-business division. Jan Pitt, publisher of CMP Media’s

title, Information Week, took up the position this week. ABC’s chief

executive, Simon Devitt, said: ’Her deep understanding and skills across

all the publishing disciplines will be vital in creating a very

successful business-to-business division.’



TNT Classic Movies is to sponsor Talk Radio’s show, Hollywood Heroes,

presented by Lorraine Kelly. The deal will promote TNT’s Hollywood

Greats season and marks the first time the cable and satellite channel

has entered into a sponsorship deal with another broadcaster. The deal

runs for nine weeks and will be cross-promoted on TNT itself.



The Daily Telegraph has teamed up with BMW to distribute a magazine,

called Code, specially produced for Telegraph readers. The 68-page

full-colour magazine, produced by BMW’s contract publisher, River

Publishing, was distributed free to Telegraph readers on Wednesday.

Editorial covered the development of BMW cars and bikes, technological

and design developments in fashion and consumer durables, as well as

lifestyle features and competitions.



The Newspaper Society has set up a study to look at the regulatory and

commercial framework within which the regional and local newspapers

operate. Its director, David Newell, said: ’It is the industry’s view

that the current regulatory structure needs to change to reflect

converging media technologies and services.’ A full report will be

published early next year.



Montrose Publishing relaunched the wedding magazine, For the Bride, last

week. The quarterly magazine, with an initial print run of 20,000, hopes

to reach 50,000 by next March. Its publisher, Colin Lenthall, hopes the

title will become bi-monthly. Montrose bought For the Bride in February

when its original publishing company, XL Communications, went into

receivership.



CNN International launched its first glossy travel-oriented lifestyle

magazine, CNN Traveller, this week. The quarterly magazine is targeted

at frequent flyers and businessmen, and is distributed via executive

rooms in the 3,000 CNN Partner Hotels worldwide, as well as in airport

business lounges and Eurostar trains. Advertisers in the first issue

include British Airways, Chanel, Bulgari and Mont Blanc.



Bravo, the Flextech-owned cable and satellite channel, has launched an

ad campaign in the first phase of its drive to reposition itself as an

entertainment channel for young men. The campaign, created by the

Manchester-based agency, Juice, includes a national terrestrial and

satellite TV campaign, ads in men’s magazines and on men’s urinals in

pubs.



The Media Vehicle has signed up BP to carry its three-dimensional floor

posters in more than 480 BP shops nationwide. BP is the first forecourt

network to adopt the posters and the deal starts on 2 November. The ads

will reach about six million customers every week.



The Mail on Sunday has poached the Independent’s columnist, Suzanne

Moore. It marks the newspaper’s drive to give itself a fresh edge and

extend its share of the Sunday market. The Mail on Sunday’s editor,

Peter Wright, said: ’I’m convinced her provocative approach will give a

new dimension to the paper.’



EuroNews, the European news network operated by ITN, has unveiled a new

look and programme schedule for this autumn. It incorporates a new logo,

designed by Lambie-Nairn, and a summary of news, sport, weather and

business features every half an hour. The channel is available to 94

million people in 43 countries.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).