UK Gold has signed a multi-million pound deal with CTE, Carlton TV’s
programme distribution arm. CTE is one of the biggest domestic programme
libraries and the deal means UK Gold will acquire more than 700 hours of
programming, including Crossroads, Boon, Spitting Image and Chancer.
CIA Medianetwork has launched a UK-based television co-production
facility. CIA Televisual will work with CIA’s existing clients to
identify co-funding opportunities. It will be headed by Keith Owen, who
previously ran Thames Television’s cable and satellite operation.
The Times and the Sunday Times have joined forces with AT&T to offer
readers pounds 15 worth of free telephone calls. The two-week promotion,
which is backed by TV and press ads, gives readers a pounds 5 discount
when they join AT&T’s Calling Service.
Microsoft is to launch a global online TV listings service at the start
of 1997. Citybase will provide up-to-date entertainment and TV listings
for London, Edinburgh, Paris, Amsterdam and 12 US cities.
The Independent’s tenth birthday celebrations on Monday 7 October will
herald a revamp of its daily tabloid section and Saturday edition. The
Independent will target floating Guardian readers and attempt to break
its hold on recruitment advertising.
Marie Curie Cancer Care has retained Frontline Media on its media
account following its decision to appoint Maher Bird and Associates as
its creative agency last month. Frontline’s joint managing director,
Paul Prince (pictured), said: ‘We have been retained due to our strong
track record over past campaigns.’
IPC Magazines is planning an industry seminar to present advertisers
with a comprehensive overview of developments in the magazine market.
Entitled Feast of Magazines, the half-day conference is scheduled for 13
November. It will feature five editorial sessions: the men’s market, the
women’s weekly sector, the home interest market and the TV market, with
the final session concentrating on the importance of new media.
European Business News, the European business TV channel, is launching
an audience-building drive next week by broadening its output and
investing in new programmes. The autumn line-up is designed to provide
more opportunities for TV advertisers and sponsors by attracting a wider
The Periodical Publishers Association is planning to build on the
success of its first Business Magazine Week by running a similar event
this year from 14 to 18 October. It will focus on a series of high-
profile events and projects that have run this year and will support the
PPA’s generic campaign for business magazines.
The Independent Television Commission has appointed Martin Hart as
senior sponsorship and ad officer. His main duties will include
developing the ITC’s sponsorship policy and providing licensees with
guidance on sponsorship proposals. Hart has worked at the ITC for eight
months as an advertising standards officer.
Safeway is to merge its quarterly ABC customer loyalty card brochure
with the customer magazine, A Taste of Safeway, to create a 3.5 million
circulation, glossy women’s monthly title of the same name. Produced by
Redwood Publishing, it will be available in-store from next week -
priced 60p - and will be free to ABC cardholders.
Reuters Television is to form a sales liaison department. Diana Quay,
who was previously head of UK sales, has been appointed as senior
manager, while Steve Garvey, who heads Reuters Television’s corporate
television division, becomes head of UK sales.
Independent Magazines, which is part of the Irish Independent Group, has
launched London Bride - a quarterly regional bridal publication.