MEDIA: FOR THE RECORD

Emap Pursuit is backing the launch of the equestrian magazine, Gallop!, with a pounds 1 million spend - the biggest launch the market has seen to date. Emap’s latest title will form part of a group that includes Your Horse and Horse and Pony. The magazine hits the newsstands on 25 July with a print run of 125,000.

Emap Pursuit is backing the launch of the equestrian magazine, Gallop!,

with a pounds 1 million spend - the biggest launch the market has seen

to date. Emap’s latest title will form part of a group that includes

Your Horse and Horse and Pony. The magazine hits the newsstands on 25

July with a print run of 125,000.



Katz International, the cable TV and radio sales operation, has won the

contract to handle airtime sales for the new religious cable television

channel, ARK2. Katz pitched for the business against Carlton Cable and

Satellite Sales. ARK2 will launch in the autumn with a general mix of

programmes including sport, films, drama and current affairs.



The Daily Telegraph is launching Books Direct, a 24-hour, seven-day

bookselling service, which begins operation on 1 July. The venture is

the paper’s first reader service launched under the Enterprises

umbrella, which was set up to create a third revenue stream for the

group in addition to advertising and sales.



Amra, the regional press sales house headed by Mike McCormack

(pictured), has scooped the pounds 2.5 million contract to handle sales

for the Chester Chronicle and the North Wales Independent Press. The

sales company claims that the win gives it near-saturation coverage

throughout the North-west and Wales.



BBC World and BBC Prime, the two commercial BBC channels distributed

across Europe, have signed Rank Xerox as the sponsor of its coverage of

this summer’s Olympic Games. Rank Xerox is the first programme sponsor

for the 24-hour entertainment channel, BBC Prime.



Future Publishing has appointed Richard Bogie to the newly created

position of business development director, in order to drive Future’s ad

business across its portfolio of 41 consumer and computer titles. He

will concentrate on bringing in a range of lifestyle advertisers by

selling cross-title packages. Bogie joins from IPC, where he was the

travel sales manager.



Granada Hospitality is launching GFM on 1 July, a digital satellite

radio station, which will be broadcast to its service stations across

the country. GFM will combine a blend of entertainment and information,

with Virgin 1215’s Russ Williams (pictured) and GLR’s Mark Simpson, as

the main DJs. The station, which will also broadcast AA Roadwatch

travel information and news from Reuters, will take advertising.



People magazine, the US giant, is set to launch in the UK if a deal with

Emap comes off. The two have already worked together on the spin-off

title, the Diana Years. People sells around three million copies in the

US and is already licensed in Australia, to Australia Consolidated

Press.



The launch of the football newspaper, Soccer on Sunday, has been put

back until the start of the 1997-98 season. Backers believe the market

is currently overcrowded with national newspaper sporting supplements

and new launches. The launch of the planned national daily, Sport First,

has already been put back to August for the same reason.



The Wall Street Journal Europe has signed Barclays Bank as a charter

advertiser for the WSJ Interactive Edition, which the paper claims has

attracted 460,000 users since its April launch. The Interactive Edition

supports a self-contained interactive Barclays ad.



The Sky TV Guide is restructuring its ad sales department. The senior

sales executives, Tim Hudson and Emma Theobald, have been promoted to

agency sales group head and head of client sales, respectively. In

addition, Debra Ezekiel joins from the Radio Times as head of direct

marketing.