Media: For The Record

The cable operator, Telewest, has announced that it has agreed to acquire the TV group Flextech for pounds 2.26 billion in shares. Tony Illsley, Telewest’s chief executive, will hand over to Adam Singer, Flextech’s chief executive (pictured left). Illsley will become group managing director, reporting to Singer.

The cable operator, Telewest, has announced that it has agreed to

acquire the TV group Flextech for pounds 2.26 billion in shares. Tony

Illsley, Telewest’s chief executive, will hand over to Adam Singer,

Flextech’s chief executive (pictured left). Illsley will become group

managing director, reporting to Singer.





The online betting service, Blue Square, will be available through Open,

the interactive TV service, in March. Open users will have to

pre-register with Blue Square to ensure that they are over 18 years old

before they can use the service. Open has also signed a deal with the

local information website, UpMyStreet.com.





The magazine publisher, Attic Futura, has appointed the Manchester-based

sales house, V Media, to handle its regional advertising sales. Caroline

Connor, Attic Futura’s group advertising director, said: ’Bringing a

regional sales house on board will enable us to widen our net and

enhance our sales potential.’





Total Media has picked up the Holiday Autos media account following a

three-way pitch. Optimedia and the incumbent agency, Conrad Advertising,

also pitched for the account. Guy Sellers, joint managing director of

Total Media, said: ’Our solution to their brief was a combination of

offline and online media.’ Creative work will continue to be handled by

Harp Advertising.





The publishing and sales house, Premier Media Partners, has been

appointed by BAA’s Heathrow Express to sell TV advertising and

sponsorship on the high-speed rail link between Paddington and Heathrow.

The account was won following a six-way pitch.





Channel 4 launches a website next month, called out4life.com, aimed at

gay, lesbian and bisexual web users. The website follows the

broadcaster’s announcement that it would invest pounds 15 million in

developing internet sites and portals. Out4life.com will be a lifestyle

site with news, entertainment, advice, information, services and

e-commerce.





Rachel Davis, the former associate director of Mansfield Lang Direct

Media, has been poached by the below-the-line specialist social and

charity agency, Burnett Associates, to be its head of media. The agency

works with clients such as Greenpeace, the Co-operative Bank and the

National Trust.





Radio Clyde has appointed Paul Cooney managing director, replacing Alex

Dickson, who will remain as a director working on special projects.

Cooney first worked at Clyde in 1975 as a newsroom assistant, and has

moved through the ranks, as well as moving south to work at Capital

Radio for a spell.





The Commercial Radio Companies Association has elected Lord Eatwell as

its chairman. Lord Eatwell is the president of Queen’s College,

Cambridge, and has, among other political roles, served as economic

adviser to Neil Kinnock. He is also a non-executive director of Anglia

TV.





Charles Ross, the Newspaper Society’s national development manager, is

stepping down from his full-time job to develop his fledgling career in

writing. David Hoath has been appointed in his place and joins from

GWR’s Opus where he was head of regional sales.





The Chrysalis Radio Group has secured a restricted service licence in

Nottingham during March to broadcast the Galaxy brand in the region as a

warm-up for its intended application for the East Midlands regional

licence, to be advertised later this year. Advertisers will have the

chance to take up a limited number of packages available for the four

weeks of transmission.





The UK cable operator, Cable & Wireless Communications, has signed up

more than 100,000 subscribers to its digital TV service since its launch

last July. Around half of the users have not taken cable TV in the

past.



More than 30,000 subscribers have registered for e-mail.



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