MEDIA: FOR THE RECORD

The Billett Consultancy is setting up what it claims is the first online media consultancy tool for the industry which will deliver commercial information straight to the desktop. Billetts.com will launch on 3 May and will initially feature the new Billett paper - Toby Syfret on the digital challenge to advertising in Europe - and a facility enabling browsers to access 1999 actual and 2000 actual/forecast ITV station prices across the full range of audiences.

The Billett Consultancy is setting up what it claims is the first

online media consultancy tool for the industry which will deliver

commercial information straight to the desktop. Billetts.com will launch

on 3 May and will initially feature the new Billett paper - Toby Syfret

on the digital challenge to advertising in Europe - and a facility

enabling browsers to access 1999 actual and 2000 actual/forecast ITV

station prices across the full range of audiences.





The business magazine Scottish Business Insider, which has a circulation

of 17,500, has appointed Kenny Kemp to replace the outgoing editor Bill

Miller. Kemp is the business editor of the Sunday Herald and was

previously business features editor of The Scotsman.





The Times will give away Scream DVDs to readers in a promotion that

coincides with the release of the third installment of the movie

franchise. Readers can claim the DVD, which features interviews with

cast members and behind-the-scenes footage, by redeeming printed tokens

from next week’s editions of the paper. The promotion is backed by a

national radio campaign.





Yahoo! has broken the 200 million page impressions barrier, according to

the latest set of figures published by ABC Electronic. Total page

impressions for February reached 210,064,425, which is the highest

figure recorded by the body.





The BBC is looking for a commercial partner to help develop its property

portfolio. The BBC, which published a formal notice seeking a partner in

the Official Journal of the European Community last week, is looking for

ways to invest in its central London real estate without increasing

licence fees.





Pearson Television International has signed a deal with ISL productions

to distribute a 13-part series, History of Football: The Beautiful Game.

Production of the one-hour episodes will begin immediately and the

series will be delivered to broadcasters in the build-up to the 2002

World Cup.





TDI and Taxi Media/Phonesites have announced that they will use the

iMediapoint platform to electronically market and sell out-of-home media

opportunities. Mike Baker, the marketing director of TDI, said: ’TDI is

launching some exciting new packages this summer and these can now be

negotiated with us or bought from us online. iMediapoint is potentially

another good route to market.’





Hello! magazine has promoted Sarah Escott to the position of

advertisement manager and appointed Ruth Porter, formerly a senior sales

executive at Emap Elan, to its sales team. The moves were initiated by

the magazine’s new ad director, Loretta Williamson, who said that she

would recruit another sales executive in the next few months.





Dow Jones & Company has announced a 50 per cent increase in ad volume

for its Wall Street Journal over the 1996-1999 period. In a speech at

the annual shareholders meeting, Peter Kann, the chairman and chief

executive officer, also announced a 23 per cent increase in

first-quarter ad volume for the newly expanded Wall Street Journal

Europe.





Attic Futura will publish Good Health magazine in a joint venture with

the owner/publisher Jack Hay. The new-look first issue will go on sale

on 15 June with a cover price of pounds 2.20 and a target circulation of

50,000. The magazine will be published on alternate months to Attic’s

bi-monthly Real Health and Beauty magazine.





Clear Channel Radio Sales has opened a Manchester office which will be

headed by Sarah Pemberton, the regional office manager, who joins the

company from Trinity Mirror Midlands. Clear Channel handles sales for

Jazz FM and more than 70 local radio stations, many of which broadcast

in Manchester and the North.



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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).