MEDIA: FOR THE RECORD

TNT Classic Movies is to introduce ad breaks into films from next month. The decision follows an increase in advertiser demand for airtime on the channel and a growth in the channel's audience - 4.3 million adults tuned into the channel in 1998, an increase of 808,000 a month on 1997.

TNT Classic Movies is to introduce ad breaks into films from next

month. The decision follows an increase in advertiser demand for airtime

on the channel and a growth in the channel's audience - 4.3 million

adults tuned into the channel in 1998, an increase of 808,000 a month on

1997.



The Guardian is following up its TV brand advertising with a radio

campaign which will run on Capital FM, Jazz FM, Xfm and Virgin FM.

Created by Partners BDDH and bought by New PHD, the 60-second

commercials emphasise The Guardian's aim to stimulate 'free thinkers',

using the tagline, 'It's time for free thinking.'



Unlimited Magazine, a lifestyle title, will launch in March. Published

by Generation and distributed to 60,000 readers at work, it aims to

improve people's lives inside and outside the workplace.



The Commercial Radio Companies Association has re-awarded the contract

for sales and sponsorship of the Pepsi Chart to Capital Advertising. The

contract will run for a minimum of three years, from 1 April. Pepsi

recently renewed its sponsorship of the programme until December

2000.



Attic Futura's young women's magazine, B, is to launch in Australia in

March and will compete in a marketplace occupied by Cleo and

Cosmopolitan. Jane Ferguson, former group advertising director of Attic

Futura, will be publisher, and Amy Cooper, former deputy editor of

That's Life, will edit the title. Neil Raaschou, managing director of

Attic Futura, said: 'Our aim now is to focus the development of our

brands internationally. We believe that many of our brands such as B and

Sugar can work in a global market.'



The Periodical Publishers Association, with the support of BT, is

launching a service for members who want to develop interactive media

products as an extension of the magazine brands.



Our Price is to sponsor a midweek chart on Atlantic 252, to be broadcast

on Wednesdays between 5pm and 7pm. The Our Price Lowdown will be based

entirely on sales from stores nationwide, and will be Atlantic's first

independently researched chart. The sponsorship will be supported with

in-store point-of-sale material, competitions and on-air giveaways.



Conde Nast has appointed Tim Parfitt as director of contract publishing.

Parfitt worked for Conde Nast for ten years until 1988 and was managing

director of its Spanish operation.



BBC Magazines' Radio Times has signed up to sponsor the Bafta Television

Awards for the next three years. Sue Robinson, editor of Radio Times,

said: 'This is the perfect partnership, bringing together two national

institutions who have always celebrated the very best in television.'

This year's awards will be broadcast on BBC1 on 9 May.



DMG Exhibition Group, a division of the Daily Mail and General Trust,

has announced plans for the global expansion of its events organising

and business information divisions. Spearheaded by Paul Camp and Michael

Franks, managing directors for business media and consumer and retail

media respectively, DMG intends to make a number of acquisitions in

markets around the world.



Sunday Business has announced a special millennium ratecard following

demand for advertising space in its millennium issue on 31 December.

Peter Gould, Sunday Business's advertising director, said: 'We are

heading towards one of the most significant periods of our history, and

such events merit exceptional measures.'





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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).