Media: Things We Like

VIRGIN RADIO'S MARKETING

Virgin Radio has recently shown that its marketing department is one of the fleetest of foot around. Last week, the former Capital Radio DJ Chris Tarrant called Virgin's Christian O'Connell Breakfast Show in a bid to win £10,000 for a listener. As an aside, Tarrant then complimented the presenter, Christian O'Connell, with the line: "You're rather good on Virgin Breakfast, by the way." Within hours, Virgin had put up posters around London featuring the line in order to promote its breakfast show.

THE ROYLE FAMILY: THE QUEEN OF SHEBA

The poignant and hilarious sign-off to The Royle Family saga might have been screened on BBC One, but it actually ranks as one of ITV's greatest programming triumphs, having been produced by ITV Productions (formerly Granada). All the favourite characters were back, and the writing and observations were as sharp and as funny as ever. What's more, it was a brilliant approach from the writers and production team to create an episode based around Nanna's death, rather than the usual Christmas special cop-out.

NATIONAL GEOGRAPHIC KIDS

It's all video games and Sky TV these days, but if you want to give your children something a little more edifying, yet still entertaining, then National Geographic's new title will certainly deliver. Aimed at children, National Geographic Kids is packed full of animals, footballers and educational games, and it promises hours of fun. We especially liked the feature on making your own fireworks. "An adult must be with you at launch," it says.

GAME ON

This new exhibition at the Science Museum covers the history of the video game, and represents a brilliant day out. While there, you can play more than 120 games, from Space Invaders through to Super Mario Brothers, and learn more about the technology and design that has advanced the industry so much over the years. This is a must-see for all you closet Atari lovers out there.

AND ONE THING WE DON'T... THE FILMFOUR SCHEDULE

We were very excited when FilmFour migrated to Freeview, but we can't help feeling it's all been a bit of a letdown. The schedule can look very old and dated, with many of the films not only having previously aired on Sky's pay service, but also on free terrestrial channels. The Nutty Professor, anyone? No, didn't think so. How about watching Sleepy Hollow for the 70th time? Thanks, but no thanks.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).