After the chilly and cash-strapped winter months, there's nothing quite like the offer of a freebie to cheer one's spirit. And so Cosmopolitan magazine's upcoming £101,498 luxury gift giveaway (you wonder why they didn't just round it off to £101,500) couldn't come at a better time. Readers of the March issue of the magazine get a chance to win all sorts of pampering goodies including a break at Seaham Hall & Serenity Spa and a spa day at Aqua Therma Day Spa in London. Fashion slaves will be on high alert for Moda In Pelle shoes and Karen Millen clutch bags included in the offer.
How could The Wrestler not be a complete success? The story of a tortured soul looking for one last shot at stardom and redemption being played by Mickey Rourke, a tortured soul looking for one last shot at stardom and redemption. And it's about wrestling. However, Rourke's powerful performance and the directing abilities of Darren Aronofsky make for a film with broader appeal. This week's Bafta success should provide a welcome boost for UK audiences.
Paul Hayward in The Observer
We're fans of some elements of The Observer package, notably its Food and Women's Monthly titles, but found its sport section a bit thin on substance compared with some of its rivals. The arrival of the award-winning Daily Mail chief sports writer Paul Hayward at the paper may change all that if his early output is anything to go by. Hayward is already contributing insightful articles on horse-racing and rugby union as well as regular football pieces.
The launch of Love
Conde Nast is pulling out all the stops in its marketing campaign for the launch of its new fashion title Love. For London, Paris and Milan's fashion weeks, there will be projections of the title's front cover (featuring a naked Beth Ditto) on to buildings near the key shows. The cover will also appear on the Holland Park Roundabout outdoor digital site flanked by changing images from the issue. There'll also be a Love shop in Dover Street Market from Valentine's Day and a giant wraparound in the International Herald Tribune. Let's just hope the magazine, which launches on 19 February, lives up to the hype.
AND ONE THING WE DON'T ...
Kellogg dropping Michael Phelps
We know Kellogg is a company with a family reputation to uphold and being caught apparently smoking a bong is perhaps not entirely consistent with this but we felt the cereal giant could have afforded to cut Olympian Michael Phelps some slack. Especially given his towering sporting prowess and considerable contrition following the revelations. Subway, which continues to sponsor Phelps, seems much more in tune with the forgiving mood of our times.