Media Week 30 under 30: Emma Parrett, OMD

What’s something every media industry person should do before they’re 30?

Moving from media owner to media agency has opened my mind in more ways that I could ever imagine. Don't be afraid to move about within the industry. I think your 20s are a great time to try out different career paths without worrying about having all the answers.

If you could only take one thing to a desert island, what would you choose and why?

I would have to take my cassette player complete with a mix tape of Craig David’s greatest hits and some extra-long life batteries


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