The Media Week - Rebekah Wade, ESPN, agency round-up

Rebekah Wade's new job at NI, ESPN's entrance into the football broadcasting arena and a round-up of the major agency account moves are up for discussion with Media Week's Steve Barrett, Tristan O'Carroll and John Reynolds in the Media Week podcast.

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The Media Week - Rebekah Wade, ESPN, Agency round-up - 1 July 2009.mp3

The Media Week - Rebekah Wade, ESPN, agency round-up

The stories behind the headlines in The Media Week podcast.

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Case study: How 'This girl can' got 1.6 million women exercising
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1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

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