MediaCom scoops Nuffield Health job

Nuffield Health, the not-for-profit gym and healthcare business, has awarded its media planning and buying account to MediaCom.

Nuffield Health: scoops MediaCom
Nuffield Health: scoops MediaCom

The agency will help Nuffield build awareness of the brand, which includes 65 fitness and well-being centres, as well as hospitals and corporate health services, across the country.

The7stars had previously worked on a project for the brand, but has not created any work for at least six months.

Sam Taylor, the brand and marketing communications director at Nuffield, said: "We have exciting plans for Nuf-field in 2013 and MediaCom are the perfect partner to ensure that our marketing communications will drive growth across all parts of our business."

In October, Nuffield kick-started a review of the advertising account for its gym business. It has most recently worked with Beta, which was handed the integrated business in October 2011. The review is ongoing.

Topics

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Why creative people have lost their way

What better way to kick off Campaign's relaunch than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).