Fashion Cafe, the designer restaurant chain fronted by the
supermodels, Naomi Campbell, Elle MacPherson and Claudia Schiffer, is
believed to have appointed Mellors Reay & Partners to handle its UK
Tim Mellors, the agency’s chairman and creative director, would not
comment but industry sources say the deal is close to completion.
The fashioned-themed international chain’s first UK restaurant was
opened in London in August 1996 by Christy Turlington as a rival to
The restaurants serve the models’ favourite dishes and have interiors
decorated with fashion memorabilia collected from around the world.
Last September, Turlington cut loose from her catwalk colleagues who had
given their names to the venture, which opened its first outlet at New
York’s Rockefeller Centre in 1995.
More recently, the New York outlet of the chain - which also has
restaurants in New Orleans and Barcelona - has been the subject of writs
from suppliers over alleged unpaid bills. Some observers have questioned
the wisdom of building a chain of restaurants for people with modest