The former Hicklin Slade creative directors Malcolm Caldwell and Adam Haywood have joined Inferno in equivalent roles. The pair will join the agency in June, when they have finished working out their contracts. Haywood and Caldwell have been working together for almost six years, having teamed up at Leo Burnett's former integrated arm, Leonardo.
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TBWA\London has brought on Sara Tate as chief executive as the agency rounds off its new management line-up.
Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).