MPG wins Austrian Tourism Board UK media

LONDON - MPG has picked up the offline UK media planning and buying account for the Austrian Tourism Board.

Austrian Tourism Board: brief goes to MPG
Austrian Tourism Board: brief goes to MPG

The Havas Media-owned agency won the business after a pitch against other undisclosed agencies.

The previous incumbent was Pan Media Western, an Austria-based agency.

The Austrian Tourism Board is launching a major outdoor campaign in March at sites across London, with MPG handling planning and buying.

MPG's recent wins include international accounts such as Hyundai Kia's £150m global media in November last year and the £6m international media account for the Israeli Tourist Board in October.

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).