The Advertising Standards Authority has come under renewed fire
after MPs attacked the organisation for failing to stamp out misleading
ads for cosmetic surgery.
In a Commons debate on the issue, the strongest criticism came from Dr
Peter Brand, a qualified surgeon and Liberal Democrat spokesman on
health, who called for a wide-ranging inquiry into the ASA’s
Brand said the ASA might as well be disbanded if it could not do its job
Labour MP Ann Clywd said: ’So much of the advertising is totally
misleading because it does not give the impression that there is any
danger in carrying out these procedures.’
The ASA argues that it is being unfairly blamed over problems in
regulating the private health sector, and insists it does not have the
expertise to make judgments about whether clinics are qualified to carry
out cosmetic surgery.