Mysupermarket launches wine comparison site, the grocery shopping comparison website, has launched a wine and spirits comparison service.

Mysupermarket Wine: price comparison site launched
Mysupermarket Wine: price comparison site launched
Mysupermarket Wine allows users to compare prices from major supermarkets including Tesco, Asda, Sainsbury’s and Ocado, as well as from wine retailers Virgin Wines and Majestic Wine.

Mysupermarket says it expects to add more retailers to the site. It will also be also be adding more specialist retailers to the main site, as well as social features and mobile apps.

Last year, Mysupermarket launched an online marketing insights tool to enable grocery retailers and brands to compare their pricing with other supermarkets and track how changes affect sales.

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