NEW MEDIA: WEB WATCH - AUTOMOTIVE SITES

Rank    Site                   Address               Latest monthly page
                                                  impressions (millions)
1       Auto Trader            autotrader.co.uk                     74.0
2       The AA                 theaa.com                            11.0
3       Parkers Online         parkers.co.uk                        10.0
4       What Car               whatcar.com                           6.4
5       Auto Express           autoexpress.co.uk                     6.3
6=      Jamjar                 jamjar.com                            5.5
6=      CarSource              carsource.co.uk                       5.5
8       Fish4Cars              fish4cars.co.uk                       5.1
9       Exchange & Mart        exchangeandmart.co.uk                 4.6
10      4Cars                  4cars.co.uk                           2.2

These are unaudited figures taken from publishers unless stated. The
data used in this table is supplied by BRAD: www.intellagencia.com. Tel:
(020) 7505 8458.
For a free listing in the New Media section of BRAD, call (020) 7505
8254.

Since last May several automotive sites have changed their ranking. Auto Trader is still sitting at the top and has increased its page impressions to 74 million. Parkers has dropped one place, allowing The AA to take second with one million more hits. Auto Express and What Car have also exchanged positions. Jamjar and CarSource are sharing sixth place, followed by Fish4Cars and Exchange & Mart, which has fallen one place. 4Cars is in at number ten with 2.2 million.

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