NEWS BRIEFS

A new magazine from BBC Worldwide’s arts and factual publishing group is set to launch early in the new year. A spokesman denied it would be the news magazine that has been in development for six months. An editor for the new title has been appointed and an associate publisher is being sought to manage its commercial operations, including ad sales, distribution and subscriptions.

A new magazine from BBC Worldwide’s arts and factual publishing

group is set to launch early in the new year. A spokesman denied it

would be the news magazine that has been in development for six months.

An editor for the new title has been appointed and an associate

publisher is being sought to manage its commercial operations, including

ad sales, distribution and subscriptions.



Sky’s interactive service, Open, officially launches this week. The

service will offer online banking, shopping, entertainment and e-mail

via TV screens and remote control. The launch is being supported with a

terrestrial TV ad campaign.



Virgin’s Hot Air has been voted best in-flight magazine for the fifth

time in six years. The award was presented at the World Airline

Entertainment Association convention in Salt Lake City, Utah, USA. Hot

Air is published by John Brown Publishing.



BridgeWorks and the Jones Britton Breckon Company have teamed up to

handle the media for the launch of United News & Media’s website,

uTravel.co.uk. BridgeWorks will handle strategy and JBBC will take on

buying for the campaign, which is being backed by a spend of pounds 2.5

million.



UK web companies are increasingly turning to offline advertising in a

bid to raise their profile, according to research from outdoor

specialist TDI. Net users are a particularly difficult group to reach -

a recent survey in the US found that online adults spend 36 per cent

less time watching TV than those without internet access at home. To tap

this market, web companies are turning to outdoor advertising.



Coldseal Windows has signed a pounds 6 million deal with radio network

GWR. Coldseal is the fourth biggest radio advertiser in the UK.



WH Smith and Frontline have resolved the dispute which resulted in Emap

Metro’s Heat being removed from the retailer’s shelves. Frontline is

partially owned by Emap. Heat was singled out for delisting because of

its fragile status as a recent launch with disappointing sales. The

title’s latest ABC of 65,552 is well short of its 100,000 target.



IPC Magazines has formed a strategic partnership with Caxton

Publications and Printers, South Africa’s largest print media company.

The deal allows Caxton to take content from IPC’s titles and gives it

access to IPC’s publishing expertise.



Miller Freeman has agreed a 50 per cent ownership deal with Haymarket

Exhibitions for Live, the biennial UK consumer electronics show held at

London’s Earls Court. Miller Freeman retains responsibility for sales,

while Haymarket takes charge of operational and marketing

activities.



CIA Medianetwork has picked up the pounds 2 million planning and buying

brief for Ladbrokes’ planned online betting service, bet.co.uk. It will

go live with football gambling and regular news updates and will extend

to other sports next year.



The final of the NABS Battle of the Bands takes place on 28 October at

the London Hippodrome. The five finalists represent MindShare, Craik

Jones, Tequila/AIS, The Teds Agency and TBWA GGT Simons Palmer/M&C

Saatchi.



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