NEWS: Carat chief switches to Universal McCann

Universal McCann has poached a senior executive from Carat International and restructured its European operation following the departure of Nick Henley, the head of Universal Media, in February (Campaign, 2 February).

Universal McCann has poached a senior executive from Carat International

and restructured its European operation following the departure of Nick

Henley, the head of Universal Media, in February (Campaign, 2 February).



Carat’s media director, Robin Kent, joins the newly extended board of

Universal McCann Worldwide as one of three vice-presidents for

international media.



Kent will have direct responsibility for co-ordinating the Europe-wide

Bacardi-Martini and Kimberly-Clark accounts. At Carat, Kent was in

charge of the Disney business and, more recently, was involved in

seeking potential partners for Carat in Asia.



The other two senior account co-ordinators, Maar-ten Albarda, who works

on Coca-Cola, and Jonathan Thurlow, who handles AT&T, will join Kent on

the board.



Henley, who left to set up the communications agency, KingsQuest, will

not be directly replaced. Murray Dudgeon, the European media director of

Universal McCann Worldwide, now heads the Universal network in Europe.



The name Universal Media has been dropped in the UK, with all London-

based media now coming under the Universal McCann banner.



European operations will continue to be known as Universal Media.



For four years from its creation in 1991, Universal Media was the joint

European media network of McCann-Erickson and its sister agency, Lowe

Howard-Spink. However, when Lowes withdrew from the network last

October, Universal became a McCanns brand.



Last December, McCanns relaunched its UK media department as Universal

McCann under the managing director, Trista Grant.



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