NEWS: Express strengthens marketing capability

Express Newspapers has appointed a figure unknown in national newspaper circles to the newly created role of commercial director.

Express Newspapers has appointed a figure unknown in national newspaper

circles to the newly created role of commercial director.



The post is to be taken up by Nicholas Rudd-Jones, currently managing

director of the Westminster Press group’s Wiltshire Newspapers, after a

prolonged search. He takes up his post, in which he will have direct

responsibility for marketing, after just over a year with Wiltshire.



Rudd-Jones will oversee the advertising of both the Express and Daily

Star. He denied that there were any plans to review the positions of the

three agencies currently on the group’s roster - Leo Burnett on the Star

and DMB&B and Walsh Trott Chick Smith on the Express - despite reports

of an impending review earlier this year.



The responsibilities of commercial director have been partly removed

from the remit of Don Gray, the circulation director, who will

concentrate on circulation and promotions.



Stephen Grabiner, chief executive of Express Newspapers, commented: ‘We

came to the conclusion that putting somebody in place who had no clout,

but whose job was to do the marketing, was old fashioned.’



Rudd-Jones said: ‘They were looking for someone who can manage a

newspaper business, which I have done, but also for someone with first-

rate marketing skills.’



Before joining Westminster Press, Rudd-Jones worked at Booz Allen and

Hamilton.



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