NEWS: Faulds Advertising braces itself for top-level defections to new shop

Faulds Advertising has been rocked by the impending defection of a number of disenchanted top-level staff to form a breakaway agency, called the Union.

Faulds Advertising has been rocked by the impending defection of a

number of disenchanted top-level staff to form a breakaway agency,

called the Union.



Ian McAteer, Faulds’ client services director, has teamed up with the

joint creative directors, Simon Scott and Andrew Lindsay, to plan a

major defection.



Other Faulds staff are known to be involved in the Union’s initial

plans, which have been in the pipeline since last summer.



Faulds’ managing director, Jim Faulds, is understood to be going to

great lengths to strangle the new agency at birth. A bitter boardroom

wrangle is underway.



Faulds, who would not comment at length on the planned breakaway shop,

simply stated: ‘There have been no resignations.’



One observer described the defectors as ‘legally trussed up like

Christmas turkeys’. Although no official resignations had been tendered

as Campaign went to press, they are expected by next week.



The catalyst for the breakaway was the trio’s dissatisfaction with

financial arrangements at the agency. More than half the agency’s shares

are owned by Jim Faulds and the bulk of the remainder are in the hands

of Dennis Chester, the planning director, and Alan Tate, the production

director.



Scott and Lindsay joined Faulds in 1988. Since then, the agency has won

a host of creative awards and attracted top clients, including British

Midland and the Scottish Tourist Board.



McAteer joined Faulds from Saatchi and Saatchi in 1992.



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