NEWS: Former director of Independent Radio Sales wins position at CLT

Stan Park has been appointed as the commercial director of CLT UK Radio, just weeks after quitting as managing director of the now defunct Independent Radio Sales.

Stan Park has been appointed as the commercial director of CLT UK Radio,

just weeks after quitting as managing director of the now defunct

Independent Radio Sales.



Park will take up the post immediately and join the CLT board once it

has been finalised.



His brief is to oversee sales for CLT’s two main brands, Talk Radio UK

and Atlantic 252, although he denies the two sales teams will be merged.

‘It is not my role to set up sales houses - there are clear and defined

policies for each station,’ Park commented.



However, sources insist that CLT’s long-term aim is to pool the sales

functions for its two biggest brands.



Park said: ‘What excites me is the opportunity to build something from

scratch. I will be running all commercial activities. I will be

reviewing Atlantic and Talk and seeing how the sales teams operate. I’ll

be looking at how to improve them and take them forward.’



CLT announced it was seeking a commercial director and a managing

director last month as part of a drive to strengthen the value of its

two core brands (Campaign, 15 March).



The creation of a new board will be one of the final measures to beef up

the CLT management team. It will comprise the managing director, Travis

Baxter, the chairman, Craig Pearman, Park, and two financial people -

yet to be confirmed.



An announcement is expected in the next two months regarding the

managing director’s role. It is widely believed that the appointee will

come from the client side.



Topics

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Why creative people have lost their way

What better way to kick off Campaign's relaunch than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).