NEWS: HOTLINE

McCain Foods is understood to be talking to Saatchi and Saatchi, WCRS and Walsh Trott Chick Smith about creative work on its pounds 2 million frozen pizza business. The company confirmed last month that it was discussing what to do with the account which cannot stay long term at the HHCL Brasserie, set up last year to handle project-only creative work. One option would be to switch the business from the Brasserie to its Howell Henry Chaldecott Lury parent, which is not officially pitching for the account.

McCain Foods is understood to be talking to Saatchi and Saatchi, WCRS

and Walsh Trott Chick Smith about creative work on its pounds 2 million

frozen pizza business. The company confirmed last month that it was

discussing what to do with the account which cannot stay long term at

the HHCL Brasserie, set up last year to handle project-only creative

work. One option would be to switch the business from the Brasserie to

its Howell Henry Chaldecott Lury parent, which is not officially

pitching for the account.



Paul Longhurst, the recently appointed media director of Ammirati Puris

Lintas, has been approached by CIA Medianetwork to fill its general

manager vacancy. Neither party would comment as Campaign went to press.



Time Out magazine is returning to brand advertising with the appointment

of Walsh Trott Chick Smith to run a pounds 500,000 campaign, aimed at

turning occasional readers into regular ones. A radio and poster

campaign, augmenting the tactical promotions for Time Out guides, will

break within the month.



Bristol-Myers has completed its global creative agency realignment for

key brands and categories, and awarded its Clairol hair care and colour

brands to Wells Rich Greene BDDP of New York. As a result, BST-BDDP will

be handling the Clairol brands in the UK and Europe. The toiletries

giant is also reviewing its pounds 40 million global media account. A

result is expected within a fortnight.



McCann-Erickson has promoted Helen Gautier, one of its account

directors, to succeed Jane Geraghty as new-business director.



Geraghty has taken the new-business role at Ammirati Puris Lintas.

Gautier will work alongside David Longman, the McCanns’ marketing

director, and Tracy Lovatt, who adds the role of commercial development

director to existing responsibilities.



PHD Compass, the recently launched media joint venture between PHD and

Cogent, has picked up the pounds 500,000 task to handle media planning

and buying for a new range of watches from Piers Hardy. The win brings

the company’s new billings since its launch to just under pounds 10

million.



Sunbeam, the electrical goods manufacturer, best known for its irons and

toasters, has shortlisted six undisclosed agencies to pitch for a pounds

500,000 campaign to launch a new product and revive consumer awareness.

The company says it hopes to make its decision within a week.



Capital Radio has promoted Giles Howard from group sales manager to head

of agency sales. All agency teams will now report to Howard. The sales

director for Capital, Duncan George, said the move was intended to

‘further improve the quality of sales pitches and level of ideas’.



The Daily Telegraph is launching a weekly,16-page, tabloid IT section

from next Tuesday. Connected, which will be edited by Ben Rooney, the

editor of the Electronic Telegraph, will be distributed with the main

paper and be promoted through a TV commercial from J. Walter Thompson.



Allied Domecq has launched a site on the World Wide Web, which aims to

incorporate up to 50 of the company’s brands in an interconnected

environment. ‘Where it’s @’ will have a core area in a virtual magazine

format, in which individual branded sites appear as features. Each

focuses on a particular lifestyle, deemed to be of interest to the

brand’s target market.



Campaign’s cover price rises to pounds 2 this week. This is the second

part of a two-stage increase which reflects the massive paper price

hikes last year and extra pages of editorial every week.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).