NEWS: HOTLINE

The Financial Times has dispensed with the role of ad director and split it into two new directorships, focusing on the UK and international. Michael Murphy, a former group managing director at Westminster Press, becomes director of UK business, while the director of the electronic FT, Andrew Gilchrist, becomes international director. The current FT advertising director, Ben Hughes, will take on a new role concentrating on the paper’s activities in Europe. Stephen Hill, the FT managing director, said the changes reflected the growing importance of international sales.

The Financial Times has dispensed with the role of ad director and split

it into two new directorships, focusing on the UK and international.

Michael Murphy, a former group managing director at Westminster Press,

becomes director of UK business, while the director of the electronic

FT, Andrew Gilchrist, becomes international director. The current FT

advertising director, Ben Hughes, will take on a new role concentrating

on the paper’s activities in Europe. Stephen Hill, the FT managing

director, said the changes reflected the growing importance of

international sales.



Agencies are in discussions with rival bidding consortia as the

Independent Television Commission invites applications to run

digital terrestrial TV in the UK. Four digital ‘multiplexes’, carrying

between three and six new channels each, are up for grabs and

applications must be in by 31 January. Agencies will act as marketing

and advertising consultants to the consortia and will handle their

advertising if successful. The ITC hopes to appoint the winners next

spring ready for a launch in July 1998. Consortia are expected to reveal

their hands by the end of the year.



Keith Impey, Lowe Howard-Spink’s broadcast director, is leaving the

agency after six years to work in the sports sponsorship field. Tim

Lindsay, Lowes’ managing director, said: ‘Keith is taking advantage of a

once in a lifetime opportunity. He has done a wonderful job and we’re

sorry to see him go.’ Lowes will announce details of its joint media

venture with Initiative Media next week.



CIA Medianetwork International has picked up Ericsson’s dollars 25

million centralised corporate and business-to-business media account in

continental Europe after a pitch against Carat and Optimedia. The

account moves out of Carat and Zenith Media.



Booth Lockett Makin has picked up the pounds 2 million media planning

and buying account for the Belfast-based tea manufacturer, Punjana,

after a three-way pitch. BLM beat off competition from Frontline Media

and John Ayling and Associates to pick up the work. The creative

business was won by Doner Cardwell Hawkins last month. Punjana will use

TV to help position a new brand.



WCRS has appointed a new planning director, Charles Vallance,

after the move of Richard Swaab to the newly created role of strategy

director. At the same time, Joel Levy moves up to become the agency’s

international director.



Marilyn Baxter, vice-chairman and head of client services at Saatchi and

Saatchi, has been appointed chairman of the IPA Advertising

Effectiveness Committee. She takes over the role on 1 January and

succeeds Hamish Pringle, chairman of K Advertising.



Emap Elan has appointed Yvonne Richards as the publisher of New Woman

magazine. Richards is returning from maternity leave and was previously

ad director at Elle Decoration. She replaces Margaret Leonard, who moved

over to become publisher of Emap’s Minx magazine.



Banks Hoggins O’Shea has beefed up its through-the-line credentials by

hiring Debby Waring, the former managing director of Option One. Waring

will join as one of the agency’s nine partners and will head Banks

Hoggins’s through-the-line unit, BHO Resource.



Duckworth Finn Grubb Waters has promoted Rachel Walker to the post of

deputy planning director in recognition of her work on Daewoo, which won

two prizes at this month’s IPA Effectiveness Awards. The role is a newly

created position reporting directly to the agency’s planning director,

Chris Forrest.



M&C Saatchi has been added to BMW’s global roster with an appointment to

handle the car-maker’s pounds 1.5 million account in Singapore. The

agency was picked from a pitch-list that included Ogilvy and Mather,

which had handled the account for 12 years, and Leo Burnett, which has

the BMW business in Malaysia and Hong Kong. The Singapore office of

Bartle Bogle Hegarty withdrew from the contest at an early

stage.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).