NEWS: Irish commercials company starts up offshoot in London

Little Bird, the top Irish production company, has opened a new office in Soho to represent four of its Irish directors in the London market.

Little Bird, the top Irish production company, has opened a new office

in Soho to represent four of its Irish directors in the London market.



The four directors have established reputations in Ireland. Thaddeus

O’Sullivan made headlines recently for his controversial feature film,

Nothing Personal, which examines the troubles in Northern Ireland and

has been banned in England. His commercial credits include Murphy’s.



Stephen St Leger has directed Coca-Cola and Toyota commercials, while

Conor Horgan has worked on Heineken. The line-up is completed by John

Moore, who has shot ads for the Bank of Ireland.



The venture is headed by Cressida Lewis, who has worked behind the

scenes in the commercials industry for more than ten years, mostly in

wardrobe, but is now producing for the first time.



Lewis said: ‘I know it will be hard work to get established here, but I

have enormous faith in these directors and I am confident that Little

Bird can succeed in London. They are all talented, keen, and easy to

work with.’



Lewis was asked to set up the London office by Little Bird’s directors,

Brian Raftery and Jonathan Cavendish, who were impressed by her

knowledge of commercials, her contacts and her ability to get on with

people.



In Ireland, Little Bird’s directors include Kieron Walsh, who has filmed

Quavers and Walkers spots for BMP DDB, but is represented in London by

Kinsman and Co, and Richie Smith, who directed Guinness Ireland’s

‘anticipation’ campaign, but is with Stark Films in London.



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