NEWS: Jones opens business directors club

Martin Jones, J. Walter Thompson’s new-business director, has established a club for new-business directors from the UK’s top agencies.

Martin Jones, J. Walter Thompson’s new-business director, has

established a club for new-business directors from the UK’s top

agencies.



The group, which had its second meeting on Tuesday night in rooms at

JWT’s Hays Mews house, will debate issues and compare notes on clients

and pitch practices. It will meet every month.



New-business directors already attending include Ogilvy and Mather’s

new-business team, Katrina Michel and Adam Leigh; Publicis’s Mark

Robinson; McCann-Erickson’s Jane Geraghty; Justin Cernis from Mellors

Reay; Chris Thomas from Abbott Mead Vickers BBDO; and Fran Krajczewska

from GGT.



Explaining what she most hoped to get out of the group, Krajczewska

said: ‘It’s really just a network of people in the same field getting

together. It can be a lonely job and it’s nice to get together with a

group of like-minded people to debate the issues.’



Jones commented: ‘People assume new-business people are the most

secretive in the business. In fact the opposite is true. As a group we

know each other very well and experience similar problems.’



The club might include information swaps on potential pitches, Jones

suggested. ‘If a client approached me about a piece of business not

suitable for JWT or other WPP agencies, then I might give out that

information to people I like and trust,’ he said.



He added that the new-business directors would discuss clients who waste

agencies’ time, threatening: ‘We may draw up a blacklist.’



Other topics for debate include services offered by operations such as

the Advertising Agency Register. Jones said the group would invite

speakers such as the AAR’s Lindy Payne and the Incorporated Society of

British Advertisers’ director general, John Hooper, to meetings.



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