NEWS: Labour Party to ban age discrimination in recruitment ads

The Labour Party has promised to outlaw job ads that include an upper age limit if it wins the next general election.

The Labour Party has promised to outlaw job ads that include an upper

age limit if it wins the next general election.



The pledge follows the defeat last Friday of a backbench bill to

prohibit age discrimination in recruitment advertising.



Ian McCartney, an opposition employment spokesman, said Labour would

bring in a comprehensive law to make age discrimination in employment

illegal. He attacked the Government for blocking the bill introduced by

the Labour MP, David Winnick.



Winnick told the House of Commons that surveys had found that 40 per

cent of job ads excluded applicants in their forties.



He said the Government’s voluntary approach would not work. ‘Advertising

directors of newspapers and magazines will say that, although it is

rather unfortunate and they do not agree with such discrimination, their

rivals will pick up the lost trade if they take a unilateral decision to

drop the ads,’ Winnick said.



But Cheryl Gillian, a junior education and employment minister and a

former marketing executive, argued that the Government’s research in 20

other countries had found no evidence that anti-ageist laws affect

employers’ attitudes or practices. ‘Discriminatory practices take place

despite legislation,’ she said.



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