NEWS: Malcolm Venville to quit Federation job after top-level rejig

Malcolm Venville, the star photographer turned commercials director, has walked out of the production company, Federation.

Malcolm Venville, the star photographer turned commercials director, has

walked out of the production company, Federation.



Venville’s decision to quit comes just two months after the directing

duo, Vaughan and Anthea, together with their producer of three years,

Adam Saward, struck a deal to buy Federation from its US parent,

Propaganda (Campaign, 15 December 1995).



Venville commented: ‘This was an amicable split. Since I’ve started

establishing my own way of working, I’ve found it hard to adapt to what

Vaughan and Anthea want.’



The director, who has just produced editorial photographs for the Face

and a commercial for Kiss FM through Abbott Mead Vickers BBDO, plans to

spend the summer shooting an autobiographical documentary for Channel

4’s Brief Encounters short film series.



Venville plans to go back to commercials direction in September and is

considering a couple of offers of ‘a production company home’ from

friends of his in the business.



‘I’m retreating for a while,’ Venville added.



Born in Birmingham, Venville established himself as a top-flight

advertising photographer with his work for Wrangler, Nike, British Gas

and Volkswagen. He was first signed up as a director by the now defunct

Jennie and Company.



Venville went on to join Redwing, which closed last July, where he

directed spots for Audi, Jazz FM, Grolsch, Visa Delta and the Automobile

Association.



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