NEWS: Marshall pair to join M&C Saatchi

The brothers Paul and Gary Marshall, the creative duo who helped found the ill-fated Bean MC, are returning to the major agency scene with M&C Saatchi.

The brothers Paul and Gary Marshall, the creative duo who helped found

the ill-fated Bean MC, are returning to the major agency scene with M&C

Saatchi.



They will join Maurice Saatchi’s shop for a trial period, after it moves

into its new Golden Square offices later this month. Both sides expect

the arrangement to be permanent.



‘We’re going to live together for three months before deciding whether

or not to get married,’ Simon Dicketts, the M&C Saatchi joint creative

director, said. ‘But I’m pretty sure that we will.’



The appointment of Paul, a copywriter, and Gary, his art director,

formalises the current freelance arrangement under which the pair has

worked on the agency’s Mappin and Webb and Asprey accounts.



The news comes a month after the Marshalls and their partners, Robert

Bean and Mark Cramphorn, announced that they were disbanding Bean MC,

the creative independent they formed in September 1994.



Last month, Bean and Cramphorn announced the launch of a new company -

Bean Andrews Norways Cramphorn (Campaign, 10 May).



‘We felt bruised after the break-up of Bean MC,’ Paul Marshall said. ‘We

thought about doing something similar but didn’t want to be seen as

acting on the rebound.



‘M&C Saatchi is a thriving agency and we feel we can make a

contribution.’



The Marshalls, who have previously worked at Collett Dickenson Pearce

and Leagas Delaney, have been consistent award-winners, for such

campaigns as the Nationwide building society, Jazz FM and Sanyo.



They become the fourth senior team at M&C Saatchi although their account

responsibilities have yet to be determined.



‘Paul and Gary are an important element in our plans to be an eclectic

agency with no particular house style,’ Dicketts said.



The decision of the Marshalls to join M&C Saatchi will come as a

surprise in the light of Bean MC’s demise, which is thought to have been

precipitated partly by Bean and Cramphorn’s desire to work with larger

clients.



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