NEWS: Newspapers refuse to carry Dunblane ad from gun lobby

Seven national newspapers have rejected an ad for the British Shooting Sports Council which argues that the police, rather than the shooting community, were to blame for the Dunblane massacre.

Seven national newspapers have rejected an ad for the British Shooting

Sports Council which argues that the police, rather than the shooting

community, were to blame for the Dunblane massacre.



The BSSC had planned to run the ad throughout the national press, but it

was turned down by the Daily and Sunday Express, the Daily and Sunday

Mirror, the People, the Daily Record and the Sun. However, the Daily

Mail and the Daily Telegraph have already run the ad.



Publishers have criticised the BSSC for rushing to release the ad and

for criticising the police. The copyline reads: ‘The shooting sports

community did not have the power to issue or revoke Thomas Hamilton’s

firearm certificate. The police did.’



The Daily Express’s editorial management team was consulted about the ad

and helped to decide not to run it.



The ban has been attacked by Graham Downing, a council member of the

BSSC: ‘Even when presented with a sensible and rational ad, a number of

papers are not prepared to countenance our views. I think that’s very

sad.’



The Daily Mail ran the ad in all of its editions except the Scottish

one.



Mike Ironside, ad director of the Daily Mail, said: ‘We would carry it

again. There is nothing wrong with it in terms of the law.’



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