Pat Holden, an art director at Rainey Kelly Campbell Roalfe, has quit to
become a commercials director with Blink Productions. He will be
produced by Stephen Gash, the former executive producer at Lambie-Nairn.
Holden has already made an anti-boxing commercial for the British
Medical Association through DMB&B and is currently working on a project
for Saatchi and Saatchi.
During only nine months at Rainey Kelly, he and his partner, Gary
Monaghan, created campaigns for most of the agency’s clients, including
Virgin, VH-1, and Scottish Courage. Holden’s last work for the agency
was the launch campaign for Emap’s new magazine, Minx, which goes on air
next week (story, p7).
Saatchi and Saatchi included Holden in its new directors showcase last
year for a film called Ted was Easy to Beat up. His debut was a
documentary about the 1992 Berlin Love Parade, which he persuaded
Marlboro to fund. Other projects, called Madly in Love and Must be a
Good Dancer - both self-funded - were shown on ITV.
Holden started out as a paste-up artist before landing a job with TBWA
He said: ‘There was no better place to work than at Rainey Kelly while I
was deciding about my future, but I have always been involved in films
in my spare time, and I had to make the move.’