Nissan Qashqai 'city living' by TBWA\London

Nissan will be launching this follow-up to the "skateboard" TV ad for its urban crossover vehicle, the Qashqai, on April 6.

Called "city living", the spot shows the city of Buenos Aires coming to life with buildings picking up the "urbanproof" Qashqai in favour of other cars and playing a game with it.

The game takes the car across the whole city before it lands back where the buildings found it.

The ad, which was directed by Danny Kleinman, builds on the "urbanproof" campaign which launched last year.


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