Notonthehighstreet creates story-time app

Take your child on a voyage to the stars, to a lost world, across the seas, or to a land of monsters, all from the comfort of their bed, thanks to a story-time iPhone app from online retailer notonthehighstreet.com.

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The free "Storytime Sounds" app uses an array of striking sound effects to inspire parents to either read from a story or create their own. It is available to download via iTunes.

Client: Ben Carter, marketing director, notonthehighstreet.com

Agency: WCRS

Creatives: Katy Hopkins, Steve Hawthorne

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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