Nurofen 'target clifftop' by Euro RSCG

Nurofen is highlighting the targeted pain relief of its tables in a new TV spot created by Euro RSCG.

The Nurofen target logo opens the spot, flying into shot like a Frisbee, as it makes its way towards a woman walking her dogs on the edge of a dramatic cliff face.

The single target is joined by two further flying logos that swoop in before all three combine over the site of the woman’s discomfort, her head.

A voice over then goes onto explain how the scientifically proven formula works precisely where its needed to relieve pain in an intelligent way.