Ofcom proposes crackdown on sexually explicit TV

LONDON - Ofcom is proposing new regulations to crack down on the number of "sustained sex scenes" that are broadcast on TV immediately after the 9pm watershed.

Playboy TV... sexually explicit
Playboy TV... sexually explicit

The newly proposed guidelines comes following a rise in the amount of free-to-air "babe channels", such as Playboy TV and Babeworld TV.

Ofcom is concerned that broadcasting sexually explicit content should only appear on encrypted, subscription-only adult channels, to better protect younger viewers from the material.

The regulator has said that consumer research has shown that people do not expect to see much more than brief nudity between 9pm and 10pm.

Earlier this year, Ofcom fined Playboy TV £22,500 for breaching the broadcasting code by airing unencrypted explicit content on numerous occasions throughout 2007 and 2008.

In 2007, it also reprimanded Babeworld TV for showing sexually explicit material just 15 minutes after the 9pm watershed, following a complaint from a mother who was concerned that her son and his friends were watching.


Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.


Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

1 Why your iPhone is killing your creativity

Every day, the insatiable parasite that is your smartphone makes you worse at your job, writes a group creative director at Ogilvy.

Case study: How 'This girl can' got 1.6 million women exercising

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published