AgencyY&R New York
Y&R New York has created a spoof ad featuring a stress-busting cushion for small-business owners to vent their frustration at the impact of the recession.
Two suited spokesman run through an endless list of possibilities designed to relieve business-owners of their anger and frustration at the impact of the recession on their business.
A woman is shown demonstrating several of the possible ways users can express their agression by using the cushion as a physical entity to represent the recession.
The ad finishes as the two men reveal the actual way to approach the recession, which is to visit website thesurvivalofthesmartest.com.