- OMD, the Omnicom global media network, has launched a joint venture operation in Sweden with Sandberg Media Synergi, one of the fastest growing media shops in the country.
The new office will operate as SMS OMD Sweden and will be led by managing director Goran af Klercker. He will be joined on the board by Ulf Sandberg and Johan Denekamp form OMD Europe.
SMS OMD will be 51 per cent owned by OMD. The launch of the Swedish office follows the opening of an office in Poland in April. There are plans to open more European offices shortly.