Omnicom launches healthcare agency

- Omnicom Group has formed Accel Healthcare Communications under its Diversified Agency Services umbrella.

- Omnicom Group has formed Accel Healthcare Communications under its Diversified Agency Services umbrella.

The new agency, based in New York, will be a full-service advertising, medical education and brand development agency and becomes the tenth healthcare agency in the DAS US network.

The new agency will be headed by Risa Janoff Bernstein, who has been named president. Bernstein was previously a consultant and before that he was executive vice-president and managing director of GTFH - now Grey Healthcare. Joining Bernstein as part of her core management are two former Grey Healthcare executives.

Charlene Prounis, former senior vice-president and marketing director, will be a managing partner in charge of advertising and John Hegquist joins as managing director and chief creative officer, the title he held at Grey Healthcare.





Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Stop and stare at what these nine brands did for the eclipse

You don't have to shield your eyes from social media during an eclipse - brands from DoubleTree by Hilton to Pizza Hut have found creative ways to capitalise on the total solar eclipse.

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).