Omnicom to lose digital leader Blackden

Be the first to comment
Omnicom to lose digital leader Damian Blackden
Omnicom to lose digital leader Damian Blackden

Damian Blackden, Omnicom Media Group's digital leader in Europe, Middle East, and Africa (EMEA), is set to leave the agency network after four years.

It is understood Blackden, who heads up all of Omnicom’s digital activities for both OMD and PHD networks outside the US, is leaving the agency group for a senior role at new German tech company, Adnologies.

Among his responsibilities, Blackden holds a key regional role in Omnicom’s digital data and analytics division, Annalect Group, which houses 300 staff involved in media analytics, business intelligence, tools and dashboard systems, econometric modelling and search.

At 45 years old, Blackden is well respected as a digital leader, having started his career at Zenith in 1989 where he went on to run Zenith Interactive Solutions.

Prior to joining Omnicom, Blackden worked at IPG’s UM for seven years, with two years spent as the joint chief executive of Universal McCann London, before moving back into a specialist digital role. He led the UM network’s digital development across Europe, the Middle East and Africa before joining Omnicom.

In his new role at Adnologies, Blackden will become the company's first international chief executive, based in London.

Adnologies launched in Hamburg this year as an independent, privately-owned company, supplying digital marketing technologies to international agencies, publishers and media networks.

Follow Arif Durrani on Twitter: @DurraniMix

SUBSCRIBE TO CAMPAIGN

Only £57 for 3 months

Includes every print & iPad edition, plus full access to Campaign online and other Brand Republic sites.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Campaign Jobs

Thousands of jobs across advertising, creative, marketing and media

Twitter reveals insights from best social campaigns of 2015
Shares0
Share

1 Twitter reveals insights from best social campaigns of 2015

Twitter UK's head of brand strategy reviews some of the best campaigns on the social media platform last year and shares insights to help brands in 2016.

Just published