OPINION: PICK OF THE WEEK

Harriet Green chooses Howell Henry Chaldecott Lury’s fetishistic TV and cinema campaign for Apple Tango. ‘The Tango ads get better and better. All that wackiness could begin to pall - but this ad is as frothy, bouncy and bubbly as the soft drink itself. But where was that box of tissues on the TV cut?’ Copywriter Alan Young, director and art director Trevor Robinson

Harriet Green chooses Howell Henry Chaldecott Lury’s fetishistic TV and

cinema campaign for Apple Tango. ‘The Tango ads get better and better.

All that wackiness could begin to pall - but this ad is as frothy,

bouncy and bubbly as the soft drink itself. But where was that box of

tissues on the TV cut?’ Copywriter Alan Young, director and art director

Trevor Robinson