OPINION: TURKEY OF THE WEEK

Claire Cozens makes it a mixed week for Grey by choosing the agency’s ’dress’ spot for Pantene shampoo: ’So using Pantene will transform you into a ’different person’ who buys pink strappy dresses. Puh-lease. Bring back the whizzy, pseudo-scientific graphics, even they’ve got to be better than this’.

Claire Cozens makes it a mixed week for Grey by choosing the

agency’s ’dress’ spot for Pantene shampoo: ’So using Pantene will

transform you into a ’different person’ who buys pink strappy dresses.

Puh-lease. Bring back the whizzy, pseudo-scientific graphics, even

they’ve got to be better than this’.



Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Why creative people have lost their way

What better way to kick off Campaign's relaunch than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).