Partners Andrews Aldridge hires strategy director

Partners Andrews Aldridge has appointed Wunderman's Erminia Blackden as a strategy director.

Erminia Blackden: joins Partners Andrews Aldridge
Erminia Blackden: joins Partners Andrews Aldridge

Blackden, the strategy director at Wunderman, will join on 1 August to bolster Partners’ ten-strong planning team.

She and another strategy director will report into the agency’s planning partner, who will be appointed shortly following the departure of Richard Dunn, who moved to Wunderman as its chief strategy officer earlier this year.

Blackden said: "The agency is currently evolving, and I’m pleased to be joining at this exciting time."

She has FMCG, automotive and retail sector experience, and led the Ford account at Wunderman.

Prior to joining Wunderman in October 2012, Blackden was a planning director at CMW for almost four years, where she led the Peugeot business.

She has also worked at Draft FCB and the research agency Mesh.

Martin Nieri, the chief executive at Partners Andrews Aldridge, said: "Partners’ strong planning department will be bolstered with this appointment.

"As our clients demand an understanding of their business and how we can take it further, Erminia’s talent and experience is a great asset."

The agency recently boosted its management team with the appointment of Polly Jones as its third managing partner.

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content


1 Why creative people have lost their way

What better way to kick off Campaign's relaunch than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).