Paul Ferraiolo, BMW UK

Paul Ferraiolo

BMW UK

Marketing director

Ferraiolo joined BMW’s UK arm as marketing director in August 2015. Before that appointment he had already held several roles at BMW, including, most recently, director of product planning. His remit now is to position BMW as a super-modern luxury auto brand with a focus on service, design and tech.

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Job description: Digital marketing executive
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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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