Pep Boys Indy Racing League names Wieden & Kennedy

- The Pep Boys Indy Racing League in the US has appointed Wieden & Kennedy to handle its advertising.

- The Pep Boys Indy Racing League in the US has appointed Wieden & Kennedy to handle its advertising.

Billings for the account were not disclosed but Wieden & Kennedy will handle all advertising, marketing and promotional efforts for the League, including television, print, internet and point-of-sale.

Pep Boys, the US automotive retail chain, began sponsoring the Indy Racing League in January.





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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).