Pepsi 'Headin' to Halftime: The Nasty What Now?' by The Brooklyn Brothers

Continuation of "Hyped for Halftime" campaign gets some laughs

Pepsi 'Headin' to Halftime: The Nasty What Now?' by The Brooklyn Brothers

Comedian Craig Robinson lends his humor and musicianship to video promoting Pepsi's Super Bowl halftime show.

The ad is created by The Brooklyn Brothers in partnership with Comedy Central.

"The Office" funnyman Robinson expresses his desire for his real life band Nasty Delicious to play the big game's halftime show.

His band will be playing a version of the live halftime performance on the Saturday night before the game on Comedy Central show "Key & Peele's Super Bowl Comedy Special."

The video is a continuation of Pepsi's "Hyped for Halftime" campaign, featuring XLIX's halftime performer Katy Perry.

Campaign credits

Client: PepsiCo
Agency: The Brooklyn Brothers

Comedian Craig Robinson lends his humor and musicianship to video promoting Pepsi's Super Bowl halftime show.

The ad is created by The Brooklyn Brothers in partnership with Comedy Central.

"The Office" funnyman Robinson expresses his desire for his real life band Nasty Delicious to play the big game's halftime show.

His band will be playing a version of the live halftime performance on the Saturday night before the game on Comedy Central show "Key & Peele's Super Bowl Comedy Special."

The video is a continuation of Pepsi's "Hyped for Halftime" campaign, featuring XLIX's halftime performer Katy Perry.